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What are Apple Podcasts Subscriptions and Channels?

Brad Barkshaw January 24, 2023 13 min read
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Apple has recently released worldwide subscriptions and channels for their Podcasts app, allowing users to listen to content from their favourite creators and access exclusive content. Having these subscriptions and channels available is a huge step forward for the Apple Podcasts app, as it allows users to easily discover new content and support their favourite creators.

In this article, we will look at the subscriptions and channels, how they work, and the different features available.

Table of Contents

Toggle
  • What are Apple Podcasts?
  • Apple Podcasts Subscriptions and channels are now available worldwide
  • Benefits of Subscriptions and Channels
  • Ability to access exclusive content
  • Ability to stay up to date with new content
  • Ability to customise your listening experience
  • How to Subscribe
  • Download the Apple Podcasts app
  • Search for a podcast or channel
  • Click the “Subscribe” button
  • How to Create a Channel
  • Log in to your Apple Podcasts Connect account
  • Select “Create a New Channel”
  • Enter your channel information
  • Upload your content
  • Submit your channel for Analysis
  • Conclusion
  • Summary of the benefits of Apple Podcasts Subscriptions and Channels
  • Link to Apple Podcasts Connect website

What are Apple Podcasts?

Apple Podcasts is a platform for discovering, listening to, and subscribing to podcasts through the Apple Podcasts app on mobile and desktop devices. It is one of the leading podcast platforms in the world.

Through Apple Podcasts, listeners can easily search for podcasts by name or topic, listen to episode previews, read episode descriptions, subscribe to their favourite shows and get updates when new episodes become available. Listeners can also keep track of their podcast listening history; this feature allows them to resume an episode from where they left off, or skip back 10 seconds if they want to get an opinion or joke again.

Further personalization can be achieved through ‘Subscriptions’ and ‘Channels’ – two different services offered through Apple Podcasts. Subscriptions are a convenient way of keeping track of all your favourite shows that you love hearing from. At the same time, Channels are curated collections of programs with similar topics that we recommend you explore if you find a podcast interesting.

Apple Podcasts Subscriptions and channels are now available worldwide

Apple Podcasts offers a way to quickly find and subscribe to podcasts, manage your subscriptions, and discover new shows that might interest you. With Apple Podcasts subscriptions and channels, podcast listeners have access to a vast selection of audio content that is easy to browse.

Subscriptions allow users to track the latest episodes of their favourite podcasts, effortlessly receive notifications when new episodes are released and access the exclusive content only available for subscribers. Subscribers can also filter episodes by priorities like financial topics, fitness routines or specific authors.

Channels on Apple Podcasts are customised collections of content from different sources and topics combined onto one page – think of it as your radio station. Channels include genres like comedy, news or sports and feature collections from top hosts or creators worldwide. In addition, the pages offer information about featured series titles and headlines from articles related to the channel’s topics so listeners can stay up-to-date with industry news or trends.

With Apple Podcasts subscriptions and channels, users have tailored options that make it easier than ever before to explore their favourite topic areas quickly or simply find a show they will likely love based on their interests.

Benefits of Subscriptions and Channels

The introduction of Apple Podcasts Subscriptions and Channels brings a brand-new way for content creators to monetize their podcasts. With this new subscription system, podcast fans have more ways to support the podcasts they love and the creators can build a long-term income with recurring payments.

Let’s explore the benefits of Apple Podcasts Subscriptions and Channels:

Ability to access exclusive content

Subscriptions and Channels allow you access to exclusive content unavailable in the main podcast library. In addition, you can access extra audio, video, file downloads, and other materials with subscriptions and channels.

Apple’s Podcasts app also provides subscribers with customizable settings that let them control how often new episodes are downloaded. Users can download all current episodes for that particular subscription or channel when a new episode is available. This allows users to specify which podcasts they want at a moment’s notice and access only those interesting shows.

Subscriptions also offer an easy way to keep up with your favourite podcasts or shows as they release new episodes – so you can easily pick up where you left off last time. In addition, podcast channels allow listeners much more control over the type of content they get from creators on their terms and conditions by giving users uniform updates from multiple creators in one place without having to manually search for each show individually.

By subscribing, Apple Podcasts app users can find new information about their favourite topics faster and support their favourite creators with every download ensuring better-quality content for everyone.

Ability to stay up to date with new content

Subscriptions and channels on Apple Podcasts allow listeners to easily stay updated with the latest content from their favourite creators. Subscribing will ensure you never miss an episode, with new episodes automatically downloading when available. For subscribed shows, the most recent downloads will appear at the top of your Library in a dedicated “subscriptions” section.

Channels provide an even more integrated listening experience – they take multiple shows and put them under one roof. So instead of having to subscribe, download, and organise each show, you can keep up with them by subscribing to a single channel that includes all that content as it becomes available. Plus, Apple Podcasts channels include personalised recommendations based on your listening habits, making it easy to find new shows or episodes to explore or follow.

Lastly, both subscriptions and channels enable listeners to quickly pick up where they left off – whether it is right at the beginning of an episode after downloading or later on in the episode after pausing one time too many times! Existing subscriptions also give users exclusive benefits such as early access or bonus content for select shows.

Ability to customise your listening experience

Apple Podcasts Subscriptions and Channels provide listeners with a personalised listening experience. By subscribing to channels and individual shows, users get access to custom content and exclusive audio, episodes or series – all without having to search for them.

Podcast subscriptions are like book clubs – after joining a subscription channel, users will receive new episodes of the selected show automatically delivered right in the app, based on your preferences. In addition, you can subscribe at no cost or upgrade to an all-access subscription where you can download full seasons of podcast series and receive access to additional bonus material like articles and documents.

Subscribers can also get personalised recommendations every Friday based on your interests and updates when new shows are released that you may be interested in. As a subscriber, you’ll receive notifications whenever there’s new content available from channels that match your interests.

In addition, subscribers get instant access to exclusive original programs from established networks such as the New York Times, CNN, ESPN and Vice News through their paid subscribers access channel offerings. This customization ensures that everyone gets exactly what they want from their podcast library without spending time trawling through mountains of unrelated shows.

How to Subscribe

If you are an avid podcast listener, you’ll be happy to know that subscription and channel options are now available for Apple Podcasts worldwide. With this new subscription service, you can follow unlimited podcasts and get automatic downloads of new episodes as they become available. Plus, access exclusive content for subscribers, like bonus episodes and early access to upcoming episodes.

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In this article, we’ll explain how to get started with subscribing to Apple Podcasts:

Download the Apple Podcasts app

To get started with Apple Podcasts Subscriptions and Channels, you first need to download the Apple Podcasts app on your device. The app will give you access to hundreds of thousands of podcasts and exclusive content provided by channels in your subscription.

Once you’ve downloaded the app, follow these steps to quickly find and start using content from a channel membership:

  1. Open the app and tap “Search” at the bottom of your screen.
  2. Type in your favourite podcast show or channel name and press enter.
  3. On the search results page, look for a channel with a white “Subscribe” button next to it – this will indicate that you can subscribe to it as part of an Apple Podcasts Subscription or Channel membership.
  4. Tap “Subscribe” – this will open up a purchase window on which you can complete your subscription payment process.
  5. Once purchased, your new subscriptions will be added to the top of your home screen so that you can quickly find them when you want to listen to new episodes or content from that show/channel!

Search for a podcast or channel

To search for a podcast or channel, open the Podcasts app and enter the show or channel name in the Search tab. Then, tap Search to see a list of results.

To find content from specific providers, look for their links at the top of search results. Alternatively, look for their logos at the bottom of each podcast’s preview page. Finally, tap to view all episodes or subscribe to any show that has channels available.

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You can also search for your favourite topics using keywords like entertainment, sports, news, business and technology. Additionally, you can refine your search by language, genre and country. Finally, use filter options on the screen to narrow down your results until you find what you’re looking for.

Click the “Subscribe” button

To subscribe to a show or channel click the “Subscribe” button associated with that show or channel on the show page or channel page.

Once subscribed, you can turn notifications on and off for new episodes, play the latest episode with one tap, and control your listening experience across all your devices. You can also select the playback speed and decide whether you want downloaded episodes to be automatically deleted after you’ve listened to them.

You can view a list of your subscriptions in Podcasts on your Apple device, regardless of where you initially subscribed. Subscriptions in Podcasts sync across all of your devices where you are signed in with the same Apple ID, so any time a new episode is available, it’s available on all of them.

Some shows charge for full-episode access or complementary content associated with certain shows. This may include video content from an app that supports subscriptions like Apple TV. A valid payment method will be required if charged before you can continue.

You can use iTunes Store Purchases if you ever need to manage your subscriptions or payment methods for podcast subscriptions. Simply click ‘Purchased’ from iTunes Store home page and select Subscriptions from the Account menu at the top of your browser window.

How to Create a Channel

With Apple Podcasts subscriptions and channels now available worldwide, it is easier than ever to share your podcast with the world. That’s why knowing how to create a podcast channel is important. This section will cover the basics of Apple Podcasts subscriptions and channels, from setting up and managing a channel to the features you can use to customise your channel and make it stand out to potential listeners.

So let’s dive in and find out just how to get started:

Log in to your Apple Podcasts Connect account

To create a channel for your podcast in Apple Podcasts, you’ll need to log in to Apples’ Podcasts Connect platform. You can get there from any browser and simply sign up using your Apple ID from your iPhone, iPad, or Mac. Once logged in, you’ll be taken to the Connect home page. You can access all the methods available for creating your channel.

You’ll need to provide some basic information about yourself: basic contact information, your podcast title, and a short description of the show. Lastly, you should upload a square logo that reflects your kind of show (this will be used on iTunes and other podcast sites). The best dimensions are 512×512 pixels at 72 dpi resolution with file type .jpg or .png. You can also add a cover art image with 3000×3000 pixels at 72 dpi with .jpg or .png file types.

Once all this information is submitted, Apple Podcasts analyze and approve your podcast submission within one to two days of submission – depending on how busy they are! Once approved, if everything looks alright, they will list it in their directory the same day or soon after. Congratulations!

Select “Create a New Channel”

Your podcast will be listed in a channel; if you don’t have one yet, follow the instructions below to create a new channel.

  1. Navigate to your Podcasts Connect account and click on “My Podcasts”
  2. Select “Channels” on the left navigation menu and then select “Create a New Channel”
  3. Enter your Channel name (maximum of 60 characters), choose a colour, select your category, and provide any other relevant information
  4. Click “Create Channel” at the top right of the page
  5. Your newly created channel is now listed and ready for you to begin adding podcasts
  6. Click “Add Podcasts to This Channel” that appears underneath the channel name on the Channels home page
  7. To ensure maximum exposure for each episode, consider adding separate episodes within each of your channels

Enter your channel information

Once you have created an account, it’s time to enter the basic information about your channel. This includes a name, logo (if desired), website URL, and brief description. You should also indicate whether or not you want subscriptions enabled on your channel.

Be sure to take the time to create a unique banner image that stands out and truly reflects the content of your show. This is a great way to set yourself apart from the competition and build brand awareness for your podcast.

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When creating a description for your channel, you should be clear, concise and descriptive in order to hook listeners in with what you offer within minutes of visiting your page. Keep in mind that searches done within Apple Podcasts are often for keywords rather than full titles; therefore it’s important to include relevant keywords within the description field. Be sure to avoid clickbait tactics when creating a description—luring listeners with false promises is deceptive and will ultimately lead them away from listening when their expectations aren’t met!

Upload your content

Creating a successful podcast channel requires uploading content consistently and frequently. Quality is key – ensure your audio files meet the guidelines provided by podcast hosting services by submitting your audio in the right file type and size. To make it easier, consider using a podcast client to manage your shows and new episodes.

Once you’ve created an Apple Podcasts Subscription and Channel, upload your content using iTunes Connect according to the following format:

  1. Choose Podcasts Connect and log in.
  2. Sign up for iTunes Producer
  3. Enter all relevant data about your channel or show, including artwork, categories, description of the show or channel itself; submitting each episode separately as “podcast” rather than “TV”
  4. Select the submission option (upload) for each episode
  5. Select “validate” to check that no errors were introduced in the previous steps
  6. Submit your request for analysis, which may take up to two weeks
  7. Monitor the status of your request while Apple staff analyze it
  8. Once approved and published, viewers can access the channel or individual episodes via iTunes or any other mobile app connected to Apple Podcasts (e.g. Google Play or Stitcher).

Submit your channel for Analysis

To submit your channel for analysis and make it available to potential subscribers, you must link the channel to an Apple Podcasts Connect account. You can use this account to upload and manage multiple episodes, control monetization settings, add artwork and descriptions, set release dates, track analytics – and more.

After you’ve logged into Apple Podcasts Connect and linked your channel to a valid Apple ID account:

  1. Go to Subscriptions & Channels in the left sidebar menu
  2. Click “Create New Channel”
  3. Complete the form with your podcast title and a brief description of your podcast
  4. Upload artwork for the channel (minimum 1400 x 1400 px PNG file)
  5. Click “Create Channel”
  6. You will see a confirmation that the channel has been set up successfully
  7. Click “Submit for Review” to make your channel available in iTunes.

Apple will then analyze your submission to ensure that it meets their guidelines before they approve it.

Conclusion

Apple Podcasts subscriptions and channels have been a game-changer in the podcast industry and have been available worldwide as of 2021. With this feature’s launch, Apple hopes to provide a more personalised listening experience for podcast fans and content creators.

This article has covered all the aspects of Apple Podcasts subscriptions and channels in detail and will provide readers with the necessary information to understand how the feature works.

Summary of the benefits of Apple Podcasts Subscriptions and Channels

You can access exclusive content from your favourite podcast creators using Apple Podcasts Subscriptions and Channels. By subscribing to their content, you’ll be the first to hear each new episode as soon as it’s released. You’ll also be able to access ad-free shows, bonus content, and much more.

Apple Podcasts Subscriptions provide an extra layer of convenience, allowing you to stay up-to-date on all your favourite shows without finding new episodes or searching for specific topics. And by subscribing to channels curate by the best producers in the business, you can be assured of getting a high-quality product with each update.

These features make Apple Podcasts Subscriptions and Channels a great way to stay connected with your favourite creators and actors, discover new favourites, or dive deeper into existing programs. With relevant content delivered quickly and conveniently straight into your pocket, there’s no better way to up your podcast game than with Apple Podcasts Subscriptions and Channels!

Link to Apple Podcasts Connect website

If you have an Apple ID, you can use the Apple Podcasts Connect website to manage your podcast subscriptions and channels. You can access a wealth of information about your podcast subscriptions and channels through this website and make changes as needed. For example, you can:

  • add or remove shows from your subscriptions
  • manage episode options such as Smart Speed and Volume Boosting
  • adjust playback settings such as play episode order
  • delete episodes from your library

You can also view statistics related to episode downloads or streams across different devices and countries. Additionally, the website provides access to resources such as custom artwork templates for subscribers’ devices.

For more information on how to use the Apple Podcasts Connect website, visit the Apple support page here: https://support.apple.com/en-us/HT206087

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